The ecosystem in the telecom world is evolving. Consumer behaviors are leading to more and more data consumption. Usage of Social networks is on the rise and people are pushing their mobile phone to the limits. Gone are the days of predictable network growth.
Mobile operators around the world have many things to worry about these days, traffic growth has increased by 20-fold while revenue barely double. The decoupling of revenue from traffic has led to a nightmare in planning and designing the network for current and future needs. Traditional planning methodologies no longer apply. Also, the problem of capacity planning has now extended from the radio space to the core elements as more and more smart phones are taxing the networks with ever increasing signaling. Enter the world of predictive and measured growth. How, you may ask? Well one famous North American operator is already living through the nightmare of unpredictable growth, congested network and dropped calls. With the help intelligent and predictive planning, coupled with fast decision making, this situation could be averted.
Cerion Optimization Services is one of the very few companies dedicated to solving complex wireless issues in the core of the network. Much of the focus has been in the radio network over the past decades. This is understandable as most of the issues resided there before. However, the issues are now spilling into the core of the network and building up liked clogged arteries ready to strike, lurking as a silent killer. Operators are often caught off-guard and when they do react it’s too late. The damage is already done. Customers are pissed off and the press is having field day. Not to mention the costly fix operators resort to because they failed to plan sensibly. Most operators caught in this situation throw equipment at the problem hoping for relief, only to find out that they are burning cash and still left with a mess on their hands. Do the right thing and engage in predictive planning, make better decisions and avoid the monster in your network rearing its ugly head.
Mobile operators around the world have many things to worry about these days, traffic growth has increased by 20-fold while revenue barely double. The decoupling of revenue from traffic has led to a nightmare in planning and designing the network for current and future needs. Traditional planning methodologies no longer apply. Also, the problem of capacity planning has now extended from the radio space to the core elements as more and more smart phones are taxing the networks with ever increasing signaling. Enter the world of predictive and measured growth. How, you may ask? Well one famous North American operator is already living through the nightmare of unpredictable growth, congested network and dropped calls. With the help intelligent and predictive planning, coupled with fast decision making, this situation could be averted.Cerion Optimization Services is one of the very few companies dedicated to solving complex wireless issues in the core of the network. Much of the focus has been in the radio network over the past decades. This is understandable as most of the issues resided there before. However, the issues are now spilling into the core of the network and building up liked clogged arteries ready to strike, lurking as a silent killer. Operators are often caught off-guard and when they do react it’s too late. The damage is already done. Customers are pissed off and the press is having field day. Not to mention the costly fix operators resort to because they failed to plan sensibly. Most operators caught in this situation throw equipment at the problem hoping for relief, only to find out that they are burning cash and still left with a mess on their hands. Do the right thing and engage in predictive planning, make better decisions and avoid the monster in your network rearing its ugly head.
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